Once you know you are ready to sell your home, you want to get it sold as quickly as possibly. That’s where we come in. We have helped client sell their homes in 30 days or less! Here’s how.
As Realtors, our job is to provide our professional opinion on listing price and contract terms, and then market the hell out of the property. Once we get an offer, we go into negotiation phase, where we do everything we can to get you as much money as possible, and the best contract terms possible.
Once the contract is in place, we switch roles to becoming a transaction coordinator, working for the “good of the deal” – in other words, getting you and the buyer to the closing table.
But there’s so much more to selling a home in 30 days than that. Here are our best tips for getting your home sold quickly. These tips come from Tracie Copeland, Broker-Owner of Copeland & Co. Real Estate.
BY TRACIE COPELAND
Realtor, and Broker-Owner of Copeland & Co. Real Estate
Number 1 – Find a great Realtor! This is my number 1 tip for you. Without a great Realtor on your side, helping you every step of the way, you won’t sell in 30 days!
Get great professional photos. Do not have your Realtor take photos with their iPhone. This is probably my number 1 tip behind hiring a great Realtor. 95% of buyers will start their home search online. If they don’t like what they see online, they will never show up at your door. There are tons of agents that don’t get professional photos done because it costs them money.
At Copeland & Co., we pay for the photos. It’s a guarantee, because it’s that important! If you’re not hiring us to list your home (why on Earth wouldn’t you?!), and you instead decide to hire someone else, please, please, just make sure they are paying for professional photos and video.
Do a walk-thru of your home as if you were a buyer. I tell my sellers to first start with doing a walk-thru of your home, and start by actually driving up to the home. See your home through a buyer’s eyes. Focus on the small details – what does the landscaping look like? How’s the curb appeal? Then as you walk-thru the house, ask yourself: is my kitchen messy? Is my bathroom clean? If you don’t, trust me, buyers will.
Think about doing an inspection before you list your home so there are no surprises. Inspections aren’t cheap, but if you’re unsure of what’s been happening with your home over the years, the inspection report will tell you literally everything. With that perspective, you can fix up the easy things (and maybe the big things too). Get a jump on it so it’s not a surprise later. I’ve seen deals fall through at the inspection – it happens all the time, in fact.
By getting an inspection done and fixing any issues, you are saving yourself time and money in the end. That’s because if a buyer finds something on inspection, they will request (and will get) credits at closing. Either way, you pay. At least paying up front eliminates the risk.
Stage your home! Working with buyers, I know exactly what they will say before they say it. By “staging” your home, you’re going to be presenting the best version of your home to your prospective buyers. Staging means doing things like adding a fresh coat of paint, decluttering, and removing personal belongings. Buyers want to picture themselves in your home, not you!
Also, don’t neglect the curb appeal. Spend $100 to pressure wash your walkway or driveway. Plant some fresh flowers. I have actually had buyers that turned around and didn’t even want to walk into a home because of how the outside look! You’d be amazed at what your home is going to look like after following my advice, and putting in maybe $500 or less.
Have your home show-ready at all times. Buyers are going to want to see your home at random times, on a whim. So be prepared for a showing at all times by keeping your home tidy, clean, and decluttered, especially in the kitchen and bathrooms. Put the dog in his crate, or better yet, remove him from your home if you can by giving him to a family member or neighbor temporarily.
At the very least, crate your pets during a showing. Nothing turns buyers off quicker than a giant, dirty dog running all over them and the house during a showing. Keep it fresh and clean, at all times!
And finally…price your home right! If you have a great Realtor, and you trust them, please go with their suggestions on listing prices. You’re going to be tempted to think you know better. I know for a fact that’s going to happen. Try to put your pride aside, and do as your Realtor suggests when it comes to price. Isn’t that why you are paying her anyway?
Want to know the sign of a bad Realtor? They suggest a price, and you want a higher price, and they just go with it. They don’t negotiate with you. They just want the listing. Bad move.
You’ll also be temped to reason with your Realtor, like saying “Let’s list higher at first, and then come down later if we need to”. Another bad move. When your home hits the market for the first time, that’s your first, best, and only shot to make a marvelous impression. Price it too high, and you won’t even get a call, much less a showing or an offer.
Ready to sell your home in 30 days or less? Me too! Give my office a call at (561) 500-LIST, and we will get you on your way!